HELLO! I’M BERNIE RITCHIE,
FOUNDER OF 'INTO THE NEW' COACHING!
Coaching for the Changemakers, the Trailblazers, the Curious
As your coach and thinking partner, I’m here to …
empower you to embrace change with confidence, rediscover your strengths, and step into your next chapter with purpose and clarity.
My own journey of transformation—from a 25-year career in marketing and communications to coaching in more recent years—has shaped my understanding of reinvention. I know firsthand how daunting, yet exhilarating, it can feel to rethink your path and redefine success. I understand the courage that is required to shift direction.
Let’s work together to shape what’s next for you. Change starts here!
I THINK THAT WE ARE ALL REINVENTING OURSELVES ALL OF THE TIME.
THE QUESTION IS, HOW MUCH ARE YOU DIRECTING THAT CHANGE VERSUS REACTING TO THE WORLD AROUND YOU?
RICH ROLL
YOUR STORY
Stuck in the weeds while everything around you keeps shifting?
Today’s professionals live in survival mode —pivoting, flexing, constantly reinventing. You’re ambitious, but the pressure’s relentless and uncertainty never stops. Coaching isn’t a luxury, it’s your power move. It carves
space to reset, refocus, and reignite your career and your bigger life path.
OUR COACHING
From stuck to strategic:
It’s time to move forward.
Our coaching together will help you uncover what’s holding you back. We will reframe your focus, shift stuck patterns, and create a vision for your next bold move. Step by step, we’ll turn clarity into action — so you can move forward with confidence.
COACHING PHILOSOPHY
Coaching is the bridge between where you are and where you could be.
In today's uncharted world, reinvention can feel daunting - but the right coaching transforms uncertainty into clarity, stuckness into momentum and resistance into action. It helps you let go, build resilience and step purposefully into the new.
WORK WITH ME
READY TO STEP INTO WHAT'S NEXT?
Transformation doesn’t happen alone. Let’s work together to break through stuck patterns, reframe challenges, and build momentum toward your next bold move.
Whether you’re navigating career shifts, life transitions, or personal reinvention, I’ll guide you with the clarity, strategy, and support you need to take meaningful action.